QDF named official retail store for FIFA World Cup Qatar 2022
The FIFA World Cup Qatar 2022 Official Retail Store has been named as Qatar Duty Free (QDF), a fully owned subsidiary of FIFA Partner Qatar Airways. This includes the right to exclusively market all FIFA World Cup Qatar 2022 goods throughout the fan areas and in each of the eight breathtaking stadiums where the games will be played.
The award-winning retailer has already worked closely with FIFA at the Doha Exhibition and Convention Centre on April 1, where VIP attendees and distinguished guests were able to purchase the Adidas Official Match Ball for the very first time after its reveal at the final draw. QDF vice-president Thabet Musleh, said: “The excitement is building day by day and Qatar Duty Free is thrilled to have been selected as the Official Retail Store for the FIFA World Cup Qatar 2022. This enables international fans to pick up their tournament souvenirs once they arrive in the country, allowing fans to enjoy the World Cup at its fullest.
Travellers leaving Qatar will still have the opportunity to visit our stores at the airport and take a piece of the World Cup home with them to relive their memories after the tournament has ended.” Fans will also be able to acquire tournament memorabilia when they land at Hamad International Airport (HIA) – the Official Airport of the FIFA World Cup Qatar 2022 and a subsidiary of FIFA Partner Qatar Airways– and at numerous outlets in malls across the country.
The Adidas Official Match Ball and other collectibles from the FIFA World Cup Qatar 2022 will also be offered in airport departure shops for fans departing Qatar after the games as well as for travelers in route.
More than 90 upscale and reasonably priced retail stores, restaurants, and cafés can be found at QDF, which offers more than 40,000 square meters of duty-free and concession area.